Brand & Content Engine · Personal Brand · Consultants & Advisory Firms

Your expertise doesn't need a rebrand. It needs to be seen.

Most consultants and advisory firms have deep, defensible knowledge and almost no visibility to show for it. We turn what you already know — frameworks, client conversations, points of view — into the content and positioning that gets you discovered, trusted, and referred, without adding "content creator" to your job.

Guarantee: first personal-brand content sprint live in 10 business days — or that sprint is free.
The real problem

Referrals are a lagging indicator. Visibility is what feeds them.

Most consulting and advisory pipelines still run almost entirely on referrals — which means growth is capped by who your existing clients happen to talk to. Meanwhile buyers now research advisors independently, in AI search and on LinkedIn, before a referral conversation ever happens. If you're not visible there, you're invisible to the exact people already looking for what you know.

AI can draft a LinkedIn post from your notes. It can't decide what you're actually known for.

AI can turn a call transcript into a draft post in seconds. It can't decide which point of view is worth staking your name on, catch a claim that oversells your track record, or know which client story you're allowed to tell. That's the judgment layer we add.

"Why not just post on LinkedIn myself?"

Most consultants start strong and stop after three weeks — not from lack of expertise, but because there's no system turning client work into a steady content pipeline. We build that system so consistency doesn't depend on your willpower.

"Why not hire a ghostwriter?"

A ghostwriter drafts posts. They don't build the positioning that decides what those posts are for, capture your raw material from actual client calls, or track whether any of it is turning into pipeline. We run the full loop, not just the writing.

The system

Six stages. Built for how consultants actually get discovered.

01 · Position

What you're actually known for

The specific point of view, methodology or niche that makes referring you easy and competing with you hard.

02 · Capture

Client calls become raw material

Discovery calls, workshops, proposals and past decks — mined for the frameworks and stories you're already using but never publishing.

03 · Create

One conversation, weeks of content

LinkedIn posts, a newsletter and short-form video built on messaging pillars, so every piece sounds like the same expert.

04 · Publish

A cadence you don't manage

Scheduled and published on the platforms your buyers actually research on, without it landing on your weekly to-do list.

05 · Amplify

Beyond the algorithm

Speaking opportunities, podcast guesting pitches and partner amplification for the ideas worth pushing further.

06 · Measure

Tied to pipeline, not vanity metrics

Views and engagement matter less than who took a call because of a post — every month's report ties back to actual conversations started.

Why this matters now

Buyers vet advisors before they ever ask for a referral.

Independent research on B2B and professional-services buying keeps landing on the same pattern: the shortlist forms before a referral conversation is the deciding factor.

82%Of buyers research a consultant/advisor online before an intro call
71%Of B2B buyers use AI search tools during vendor research
3xMore inbound inquiries for consultants who post weekly vs. monthly
How we prove it

The first 30 days

  1. Week 1 — One 90-minute capture & positioning call. That's the entire time commitment from you.
  2. Week 2 — Your first content drop goes live: LinkedIn posts, one long-form piece, built on a working positioning brief.
  3. Day 30 — A Visibility & Pipeline Report: what got seen, what got engagement, what turned into an actual inbound conversation.
Works even better with

Part of the Brand & Content Engine

Monthly partnership

Personal Brand pricing — Consultants & Advisory Firms

Every tier is scoped to what you actually need — exact numbers are confirmed together on your audit call, not guessed from a menu.

We only take a limited number of new engagements each month, to protect delivery quality for current clients.
Start
Solo consultants & small advisory teams
Confirmed on your audit call
Positioning brief, 1 platform focus, scoped to you
Priced to cost less than hiring one part-time specialist.
  • Positioning & competitive scan
  • Content strategy & plan
  • LinkedIn posts, weekly cadence
  • Basic repurposing
  • Monthly reporting
First sprint live in 10 business days or it's free
Start small
Scale
Multi-partner advisory firms
Custom
dedicated team · weekly reporting
  • Everything in Grow
  • Multi-partner personal brands
  • Firm-level + individual positioning
  • High-volume, multi-format
  • Named account lead
Named account lead · response-time SLA
Talk to our team
How we'd open this conversation

A few of the hooks we'd test for consultants

Sample outreach and ad lines from the messaging library we build for this use case — refined against what actually gets replies.

Before you ask

Common questions

How long is the contract?

Month-to-month after your first sprint — no long-term lock-in. Cancel with 30 days' notice.

Who actually does the work?

A named strategist and editor, using AI for transcription and first drafts. Nothing publishes without a human reviewing it first.

Who owns what you create?

You do. Your positioning brief, messaging pillars and every piece of content are yours to keep and reuse, including after you stop working with us.

What happens if you miss the guarantee?

If your first content sprint isn't live within 10 business days of kickoff, that sprint is free — no argument, no fine print.

See My Free Personal Brand Audit